Home Living

coloured fabric lights Home livingHome Living products range from 'big ticket items' (furniture, floor coverings, curtains and blinds) to smaller house-wares (china, cutlery and glassware). There are 240 furniture stores; 138 fabric and soft goods retailers; and 111 outlets selling floor coverings in South Australia.

Retailers may specialise in one product (for example mattresses or rugs) or offer a range of complementary items - such as furniture, carpet, blinds and decorative accessories. Apart from new homeowners and people replacing household items, businesses are also key customers. More than 6,700 South Australians are employed in furniture, floor coverings, house-ware and textile goods retailing.

Australians spend more than $4.1 billion a year on furniture, $2.6 billion on fabric retailing (such as bed linen and curtains), $2.3 billion on floor coverings and $1.3 billion on house-wares.


Sector Leaflet Home Living

Download the Home Living Sector Leaflet (2.03MB)



Rikki Mackenzie-Burdon


Name: Rikki Mackenzie-Burdon
Age: 25
Place of Work: IKEA
Role: Deputy Sales Manager
Qualifications: Diploma in Retail Management, Certificate III in Retail Supervision
Estimated salary range for this job role: $61-80K

I got my first taste of retail working at a clothing store on weekends on a casual basis. Then I got more responsibility opening and closing the store and managing others. I knew then this is what I wanted to do. While still in school all my work experience was based in bigger retail organisations in Adelaide. While working at Esprit I developed from a Christmas casual to being Assistant Store Manager at various stores across the state. I also studied one day a week at TAFE doing my Certificate III in Retail.

In my current role I lead the sales team to maximise sales and profitability through local market knowledge, understanding our customers and the IKEA range of products. Key tasks include long term planning, steering sales, training and development, negotiating with business partners and coaching. IKEA has also provided extensive training including attending the IKEA business college in Shanghai and range presentation in Sweden. Managing people older than me is hard, and when it comes to written work, my mild dyslexia has presented challenges. I have always had a mentor. Mentors give you confidence in your ability that you can do it and, are great sounding boards for venting!

I love the way you can make an impact on a customer whether it's through service or the way you merchandise something. You can have so many careers within retail from sales, HR, marketing, logistics, finance etc. I don't ever think I will leave the retail industry. Retail isn't just a job it's a career with so many opportunities. Take time to unleash your potential in retail and see what area works for you as there is so much that happens on and beyond the shopfloor.