Sport Recreation and Leisure
This retail sector caters for organised and casual sport; fitness activities; outdoor pursuits; boating and fishing; camping and a range of other recreational activities. More than 1,200 South Australians are employed in 339 stores.
Boats, outboard motors and boat trailers (new and used) are the 'big ticket' items, while bicycles are the biggest sellers. Other products include fishing gear; equipment for water, snow and skating activities; golf clubs and accessories; bats, sticks, racquets and balls for field and court games. These businesses vary from small specialised product businesses to huge warehouse type stores where a large variety of products are available. One-third of sport sales are to schools and community centres, while 20% of marine sales are to public authorities (e.g. police or rescue organisations).
Most bicycles are for children and teenagers; Baby Boomers are most likely to buy camping equipment and fishing gear, while golf is now more popular with women and younger people.
Australians spend more than $3.3 billion a year on sporting and camping equipment and another$2.5 billion on boats and marine equipment.